Frequently Asked Questions

Transcription is the process of converting spoken language or audio into written or text format. It typically involves listening to speech (from conversations, interviews, lectures, etc.) and accurately typing out what is heard. Transcription can be used in various fields such as medical documentation, legal proceedings, media production, and academic research. 

Captioning is the process of displaying text on a screen to represent the spoken dialogue, sound effects, and other relevant audio cues in a video or broadcast. Unlike subtitles, which are often used to translate spoken language from one language to another, captions are typically in the same language as the audio and are designed to make content accessible to individuals who are deaf or hard of hearing. Captions can also include non-verbal elements like music cues, laughter, or environmental sounds, providing a fuller context of the audiovisual experience.

Captioning a video offers numerous benefits:

1. Accessibility: Captions make videos accessible to people with hearing impairments. This ensures inclusivity and compliance with accessibility laws, such as the Americans with Disabilities Act (ADA),  the UK's Equality Act 2010, and European Accessibility Act (EAA).
2. Comprehension: Captions improve comprehension for viewers, especially when the audio is unclear, contains technical terms, or is in a foreign language. They also assist viewers in noisy environments.
3. SEO: Captions can boost search engine optimization (SEO). Search engines can index the text in captions, increasing the video's visibility in search results.
4. Global Reach: Captions support viewers who speak different languages or are not fluent in the video's language. This can enhance engagement from international audiences.
5. Engagement and Retention: Viewers are more likely to stay engaged and retain information with captions, as they can follow both the visual and textual cues.
6. Learning and Educational Use: Captions are essential in educational contexts, especially for language learning or for reinforcing information retention through dual coding (visual and text-based learning).

Subtitling for foreign language refers to the process of translating spoken dialogue from one language into written text in another language and displaying it on a screen. These subtitles are synchronized with the audiovisual content, helping viewers who do not understand the original language of the film or video to follow the story. Foreign language subtitling involves not just translating words but also conveying cultural nuances, tone, and meaning, while keeping the text concise enough to be read comfortably by viewers within the limited time each subtitle is displayed.

The turnaround time varies depending on the complexity and length of the video. However, we strive to deliver our videos within 24 hours from receipt of production.

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